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What is Search Intent?
Posted by Paul Smith | August 10, 2021Understanding the fundamentals of search intent can be the one thing that elevates an average content strategy into one that has the power to drive outstanding results. We consistently see businesses on the verge of securing strong ranking positions in relevant search engine results pages (SERPs), and although they have […]
Local SEO Ranking Factors
Posted by Paul Smith | August 9, 2021If you search for ‘best pizza restaurant.’, the results likely aren’t the best pizza restaurants in the world or part of a nationwide chain. Instead, they are more likely to be independent restaurants located within close proximity to where you are currently sitting. That is the power of local SEO […]
Internal Linking Best Practices
Posted by Paul Smith | April 14, 2021What are internal backlinks? In simple terms, an internal link is a hyperlink which points directly to another page within the same website. Internal links are primarily used within the main navigational structure of a website, and they have three core uses: To allow users to navigate a site with […]
How to Choose The Right SEO Keywords and Improve Their rankings?
Posted by Paul Smith | April 14, 2021How do you improve keywords rankings? A robust search engine optimisation (SEO) strategy relies on selecting a complementary range of techniques and tactics designed to increase your ranking position in search engines results pages (SERPs) and drive traffic. To do this effectively, your website must be easy to understand for […]
What is SEO for eCommerce Websites?
Posted by Paul Smith | April 13, 2021What is eCommerce SEO? eCommerce SEO is a term that refers to the process of increasing the visibility of your online store in search engine results pages (SERPs). When consumers conduct an online search for the products you sell, it is essential to secure a solid ranking position to ensure […]
Does SEO Work for Small Businesses and Do You Need an SEO Agency?
Posted by Paul Smith | April 12, 2021How Does SEO Help Your Business? The internet contains vast quantities of information on every subject you could think of. All that information needs to be categorised to ensure it is accessible to those who need it, precisely when they are looking for it. Search engines are tasked with helping […]
The Importance of SEO to Law Firms
Posted by Paul Smith | June 4, 2020Search engine optimisation (SEO) has myriad benefits for businesses across all industries and sectors. Surprisingly, however, many law firms and solicitors are simply failing to invest time, money and resources into the development of a powerful SEO strategy that will help them to enhance their online visibility on search engine […]
Grow Your Accountancy Firm: Customers Are Searching For Your Services Online
Posted by Paul Smith | April 14, 2020You don’t need us to tell you that the accountancy landscape is highly competitive and for firms eager to increase their reach, secure new clients and drive additional revenue, standing out online for all the right reasons is now more important than ever before. The importance of SEO for accountancy […]
Generate More Customers for your Accountancy Firm and Become More Profitable
Posted by Paul Smith | April 2, 2020Search engine optimisation (SEO) is essential for every accountancy firm aiming to reach and connect with potential clients online. Let’s take a closer look at how SEO can help you to boost your search rankings and, in turn, grow your practice over both the short and long term. The importance […]
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