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App Indexing Coming to All Android Apps

Posted by Paul Smith | June 26, 2014

The Google I/O developer conference is well under way, and there have been a huge number of announcements coming out of the conference. Perhaps one of the most interesting announcements, for those who are interested in search and the mobile space, is that Google plans to open up its app […]

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Microsoft Kills Its Sponsored Posts Program

Posted by Paul Smith | June 20, 2014

Microsoft’s Sponsored Posts program has been shut down after it attracted the attention of Matt Cutts, the head of webspam at Google. The change came after Tech Crunch founder Michael Arrington said that he had received an email from Social Chorus offering compensation for posts that promote the new release […]

Google Penalties
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Site Move Guidelines Updated by Google

Posted by Paul Smith | June 12, 2014

Moving a website can be a time consuming and irritating task. Not only do you have to cope with the technical challenges of the move itself, and update all of your marketing information and your links, you need to make sure that Google is able to figure out that the […]

Search Engine Optimisation
bing ads

Bing Ads Enhances Targeting

Posted by Paul Smith | June 5, 2014

In a bid to bring their service in line with Google AdWords, Bing Ads is about to get a massive overhaul. The service hopes that by improving its tablet and mobile targeting options it will be more appealing to AdWords advertisers and easier for people who want to run campaigns […]

Pay per Click
Google Penalties

Google Over Optimisation Penalty

Posted by WordPress Guru | March 20, 2014

Matt Cutts, a Google associate working in the Search Quality division, recently announced that Google would soon begin to penalize over-optimised sites. Over optimised sites are those that “keyword stuff” or rely heavily on SEO rather than quality content. This stunning announcement came during a question and answer session that […]

Google Panda

Google Panda 3.3

Posted by WordPress Guru | March 12, 2014

In addition to an update to the Panda system, Google recently confirmed over 40 different updates to its system of web evaluation. These updates affect a number of areas of interest to SEO specialists, including how local search rankings are determined. Google has stated that these updates are not major, […]

Google Penguin

Is the Penguin Loose Once More?

Posted by WordPress Guru | March 12, 2014

Is Google updating the much dreaded Penguin algorithm update? Although this has not been confirmed there are rumours flying amongst SEO’s and Webmasters that Google might be in the process of running a Penguin update at this very moment. For the moment, it is still a lot too early to […]

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Google’s new disavow tool is big news for SEOs

Posted by WordPress Guru | November 20, 2013

On October 16th 2012, Google launched the Disavow tool, allowing SEOs for the first time to ask the search engine to ignore links that they believe may have caused them to incur a penalty, and negatively affect their search rankings. Whilst this is clearly great news, it should be approached […]

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Google’s June – July Updates

Posted by WordPress Guru | August 20, 2012

Google is one of the world’s most popular search engines. Not only does Google offer an effective way of searching the web for relevant content, but they also provide users with an email service, social networking site, web browser, maps and so much more. To keep up with the wants […]

Search Engine Optimisation
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