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Google Adds Additional Mobile First Information within Search Console

Google Adds Additional Mobile First Information within Search Console

Posted by Paul Smith | June 28, 2019

On Wednesday June 26, 2019 Google announced on their official twitter feed dedicated to Web Masters that they were making some significant changes to the Google Search Console. These new changes are intended to make it easier for webmasters and SEO pros to determine how their sites are being indexed. […]

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Social Profile Mark-Up is No-Longer Required to Display Social Media Buttons in Knowledge Panel

Social Profile Mark-Up is No-Longer Required to Display Social Media Buttons in Knowledge Panel

Posted by Paul Smith | June 26, 2019

Google is downgrading the incorporation of social profile mark-up language within websites. Social profile mark-up tags were in the past necessary for the social media buttons to get displayed in the knowledge panels. Sources from within Google have stated that the search engine will, going forward, automatically notice pertinent social […]

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The Latest Version of Google’s Search Console is No-Longer in ‘Beta’

The Latest Version of Google’s Search Console is No-Longer in ‘Beta’

Posted by Paul Smith | September 5, 2018

Google’s new version of Search Console has graduated to a fully fledged release today after being in beta since the start of the year. Google first announced the upgrade to Search Console in August last year and after a limited rollout to a preselected group of users, a widespread beta […]

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User Actions Reporting to be added to Google’s Search Console

User Actions Reporting to be added to Google’s Search Console

Posted by Paul Smith | September 3, 2018

Google have redesigned their Search Console platform to track user actions from now on as an integral part of the product. Google’s rationale for this change stems from their rethink of how to facilitate better accountability and cooperation for their users, and the history tracking function will enable information to […]

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How Google indexes and ranks PDFs – and whether PDFs or HTML are more effective for SEO

How Google indexes and ranks PDFs – and whether PDFs or HTML are more effective for SEO

Posted by Paul Smith | August 31, 2018

A recent discussion was taking place on Twitter about how Google handles PDFs in the search results, when Google’s own webmaster trend analyst John Mueller jumped in with a comment. He stated that Google is automatically reformatting PDF files into HTML in the search results, for indexing and ranking purposes. […]

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Google’s New Search Console Features Will Help Boost Your Competitive Edge

Google’s New Search Console Features Will Help Boost Your Competitive Edge

Posted by Paul Smith | August 23, 2018

Google is doing it again! True to their tradition of process streamlining and effectiveness above all, two interesting changes have been added to the Search Console. We’ll be detailing these changes in the respective sections below; before we get there, here’s a bit of context. All modern webmasters looking to […]

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AMP Will Need to Match Canonical Pages from February 2018

AMP Will Need to Match Canonical Pages from February 2018

Posted by Paul Smith | November 20, 2017

Google continues its relentless efforts to enhance user experience by introducing new regulations at regular intervals. This time it has chosen to emphasise the need for content parity between accelerated mobile pages (AMP) and canonical pages, to make mobile search results more meaningful. Starting February 2018, the content featured on […]

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What Does Google’s Sitelink Search Box Do For Your Website?

What Does Google’s Sitelink Search Box Do For Your Website?

Posted by Paul Smith | March 2, 2017

You will have seen Google’s Sitelinks search box many times and if you are like us, you will have wondered how you would get one working on your site. When Google has been used to search and it returns the results, the site name is shown in the normal hyperlink, […]

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Google Launches ‘Perspective’ to Make the Comment Sections More Bearable

Google Launches ‘Perspective’ to Make the Comment Sections More Bearable

Posted by Paul Smith | February 24, 2017

It’s a sad fact of the internet that “reading below the line” into the comments section is often a frustrating experience. Whilst the ability to leave feedback on content can be great in many cases, seeing that feedback degenerate into a slanging match between commentators is all too common. We’ve […]

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